Freshening up the Booths Laundry range
The DCS Category & Insight team worked in partnership with Booths supermarkets to complete a full Laundry range review across their total estate of 28 stores.
Think differentiation - owning customer consciousness
Getting it right is more important than being first… right?
In consumers’ minds, that’s not true. Consumers’ impressions are binary: there’s ‘number one’ and then there’s ‘everybody else’. Differentiation means owning consumer consciousness. Consciousness creates differentiation. Without it, you’re just everyone else…
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Rise of eCommerce, marketplaces & delivered
2020 has been a transformational year… for all the wrong reasons. Phenomenal growth in Internet of Things technology, which normally takes years, has happened overnight.
It’s not a blip – it’s just business evolution, and the wholesale channel must mature its approach to creating ever more customer-centric experiences in order to grow sustainably.
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Thinking, talking, and transforming online.
It’s been said many times, by many people, and it’s so, so true. Winning is a team sport!
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Clean Up! - Scottish Local Retailer
DCS most recently contributed copy towards a feature for SLR (Scottish Local Retailer) titled 'Clean Up!'
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Embracing and Leveraging Disruption
2021 is the beginning of a very different new year, how do we address the evolving consumer behaviours through digital commerce transformation.
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What Customers Say, Do and Feel
People don’t think what they feel, they don’t say what they think, and they don’t do what they say.
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Trends of 2020 Year in Review - In Retail News
In December's issue of In Retail News (IRN), we were featured in an article recapping the trends of 2020.
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Fairy Co-Pack Partnership
Reacting to new PMP opportunities in Wholesale and Convenience.
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